Prices in Serbia among the highest in the region

What is the cause of the high prices in Serbia, why are they among the highest in the region, and why are Serbian products often cheaper on the shelves of markets in neighboring countries than in their country of origin?

If we take into account the fact that some countries in the region – primarily Croatia and Slovenia – are EU members and subject to much stricter and more sensitive regulations, that would be one explanation.

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Dejan Gavrilovic of the Consumers’ Association Efektiva told Newsmax Balkans that retail chain markups certainly play a role.

Retailers are not the only ones to blame for price hikes. Some of it comes from production itself. Citizens say that drought is also a problem.

On the other hand, the Ministry of Trade has announced that a Law on the Prevention of Unfair Trading Practices is being prepared, as such a law still does not exist in Serbia.

This law should prevent stronger players in the supply chain from abusing their position by imposing unfair terms.

President Aleksandar Vucic announced in a video on his Instagram account that within seven to ten days measures would be adopted that will, as he emphasized, ensure a better life and standard for citizens, as well as better conditions for producers and suppliers.

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